More and more companies are choosing to outsource their marketing. For the cost of one full-time salary, they have access to a full team of best-in-class creative professionals including: graphic designers, web designers, web developers, writers, and social media managers.
Experiencing growth
You are going through a period of fast growth.
Gear up your marketing
We elevate your brand, expand your reach, and get you ready for new possibilities.
Broadening reach
You are starting to serve new markets or industries.
Expand your horizons
We will help you speak to new audiences, create new messaging, and promote yourself.
Lack of expertise
You have little to no marketing expertise within your company.
Lean on our experts
We have the expertise and experience to take your marketing to the next level.
Your branding is tired
You’ve been putting off refreshing your marketing.
Get a fresh perspective
We breathe new life into your branding, website, content marketing, and social media.
Low on resources
Your small team cannot manage the load alone.
Partner with us
We expand your capabilities and take on the workload, leaving your team to focus on the strategy.
Going through change
You are going through a period of change, such as a merger or major product launch.
Evolve your marketing
We manage the branding transition, promote your new identity, and take care of all the details.
DOES MANAGED MARKETING SOUND LIKE A
GOOD FIT FOR YOUR ORGANIZATION?
Think of us as an extension of your marketing team, a full-service creative partner. Whether you need a little help, or a lot, you can count on us! From high-level strategy, down to the nuts and bolts of daily management, it’s our job to act as your go-to virtual marketing department.
Depending on your priorities each month, your managed marketing will include some or all of the following:
AT THE END OF EACH MONTH, WE PRESENT A DASHBOARD REPORT OF COMPLETED PROJECTS AS WELL AS REVIEW OBJECTIVES AND PRIORITIES FOR UPCOMING MONTHS.
Working with Excentric has been a very easy working relationship, despite the fact that there is a considerable distance with our association being based in the UK — it still works and it’s delivered results!
Our CAA brand was getting a little bit tired, a little bit old, and we had to find new ways of representing the oval that everybody knows. Excentric has been instrumental in helping us get to where we want to go.
I oversee all marketing at MDS including our social media and website – it’s just too much for us to handle internally. I love that we can mix and match Excentric creative services based on fluctuating priorities each month.
We take care of the details, you take care of the big picture. With managed marketing services, you don’t need to worry about hiring marketing staff, managing day-to-day deadlines, or updating your website. Moreover, our experienced team will help you set long-term and short-term objectives and deliver everything you need and more! Just set the direction and enjoy the ride.
Depending on your budget and marketing scale, managed marketing services can cost less than hiring one full-time resource. And we know how hard it is to hire one person who is good at everything. Instead, for the same investment, you get a team of senior-level strategists, designers, developers, and writers managing your ongoing marketing needs. We keep your organization top of mind, proactively plan your marketing strategy, and deliver small and large projects on a monthly basis.
Marketing is a holistic discipline. Rather than tackling your marketing needs one project at a time, with managed marketing services, we integrate all your marketing channels for you. For example, when your organization wins an award, just let us know. We will showcase it on your website, write a blog post, update collateral, do several social media blasts, and create an email series. By keeping all your marketing channels
ticking in unison, we give you maximum impact with minimum effort on your part.
We know how fluid and fast-paced marketing can be, so we are always open to changes of direction and new priorities. There are no locked-in contracts and, depending on your needs each month, we will maximize your ROI by focusing on the highest impact activities. For example, this month, we may use most of your budget towards revamping your website for an upcoming product launch, and next month may be all about content and social media engagement.
We make sure to stay up to date on new technologies, approaches, and trends – and apply them to your company. Our team of professionals are always on the lookout for great new ideas that will benefit your marketing. We bring an outside perspective to complement your depth of internal knowledge to create truly impactful campaigns and drive results for your organization.
When we work with clients, our approach is always that of flexibility, support, and partnership. We are not one of “those” agencies that just make more work for you. Our emphasis is on trust and collaboration, which means we know our clients so well that we come to anticipate their needs, likes, and dislikes. For you, this means an easy and comfortable working relationship with no egos or rigid processes to disrupt your client experience.
If you think managed marketing services might be the right approach for your organization, let’s talk!
Still not sure? Some clients choose to take a test drive with Excentric by trying us out on one project.
Yes! Many of our clients are located outside of Ottawa, whether elsewhere in Canada, or in the United States, Europe, and Asia. No matter your location, we will be able to build a close relationship with your team and deliver on your marketing requirements.
Of course! We will help you build out your marketing strategy and then execute on the plan, creating the branding, website, collateral, and social media action that you need! Best of all, we will make sure you achieve your goals and never feel overwhelmed.
Yes, we offer the classic project-by-project agency model as well. Some of our clients are more comfortable hiring us on a project basis, and some choose to take us for a test drive first before committing to a managed marketing services subscription.
Let’s get together to set priorities and build out a strategy. Once we have your short-term and long-term objectives in place, we will recommend a plan of attack.
Excentric delivers a premium product and level of service, which means we always add a little “extra” – the factor that will make you want to show off your marketing at dinner parties. We are a no-ego agency – we always listen, we are always supportive, and we don’t believe in rigid processes or only one way to do things. We pay attention to the smallest of details and we “bring it” to every project, Our work is not complete until you are ecstatic.
Outsourcing your marketing costs the same as a junior or director-level salary, depending on the scope of work. For example, this budget will depend on whether a full website redesign is included in the first 12 months, whether you require interactive strategy workshops, and which services you are looking to keep in-house.
Yes! We would love an opportunity to present our services and expertise and get to know your team and organization.
